Web3 Impact Toolkit

Logframe as donor lingua franca

The Logical Framework Matrix is a standard format for describing a project in one table. It originated in 1960s USAID and became the standard at the UN, EU, GIZ, Sida. If you plan to apply for large grants, you will fill out a Logframe regardless.

Table structure

•Rows (vertical): Impact → Outcomes → Outputs → Activities.

•Columns (horizontal): Description → Indicators (KPI) → Means of Verification (MoV) → Assumptions.

How to write strong indicators

An indicator is a concrete value you will measure. A strong indicator always has 4 elements: unit of measurement, baseline and target value, audience, timeframe.

Phrasing template

[Number/percent] [unit] [audience/object] [change/state] [by date].

•Example: "70% of 200 young program participants received an official job offer within 90 days after training completion, by 30.06.2026".

•Avoid: "raise awareness" (unmeasurable), "improve the situation" (no baseline).

Means of Verification (MoV)

For every indicator, the donor has the right to ask: "Where will you get this number?". The answer lives in the MoV column. Without a clear MoV, the indicator isn't worth the paper.

•MoV examples: pre/post training tests; follow-up survey 3 months later; employment registry; partner administrative reports; observation protocols.

•Avoid: "based on project results" — that's not an MoV, it's a filler.

Assumptions column

In this column you list external conditions, outside your control, that must hold for the logic to work.

•Assumption examples: "Security situation allows in-person meetings"; "Partner schools don't change leadership mid-year"; "UAH exchange rate doesn't fall more than 25%".